There are two iconic brands that you get to hear a lot about when you are new to the Dallas area – especially if you are from South Africa and have never been to Texas before. The locals love to tell you that you must drive a Ford F-150 truck and that you need to see the Dallas Cowboys in action.
I was constantly given the same two pieces of advice no matter where I went or who I spoke to and so I did what everyone else in my position would do – I drove a F-150 Ford truck which I loved so much I bought it !
I am now working on seeing the Dallas Cowboys play but in the mean time, I got to do something that not many people get to do. I attended the annual Flowserve Dallas Cowboys Kickoff Luncheon held on the field to celebrate the Grand Opening of the new Ford Center at the Star in Frisco, Texas.
Together with several VIPs and other members of the media, we not only had a superb lunch but we also got to see Ford making a special announcement. In order to mark the opening of the new Ford Center, Ford announced something they haven’t done for the past 22 years. Ford has created a limited edition, 2016 Dallas Cowboys Edition Ford F-150 which is clearly designed with the ultimate Cowboys fan in mind!
Only 400 Cowboys Edition F-150s will be produced in the 2016 model year and included in the limited edition F-150 XLT are the following:
The foundation of this truck starts with a Built Ford Tough F-150 XLT with Chrome Package painted in the Cowboys legendary helmet silver.
Exclusive Cowboys Edition Star badging on front doors and rear tailgate
Blue-White-Blue rocker panel striping which pays tribute to the Cowboys over-the-top helmet stripe
Chrome grill and running boards
20-inch chrome wheels with unique Cowboys Star center caps
Molded heavy-duty cargo bed mat with the iconic Cowboys Star logo
Chrome front-door laser-etched foot plates featuring the legendary “Cowboys” wordmark
Cowboys Edition logo stitched front and rear floor mats
“1 of 400” Cowboys Edition interior badge personally autographed by Jerry Jones
The 2016 Cowboys Edition has a suggested Retail Price of $41,925 with all elements covered by Ford’s Standard 3-Year/36,000 Mile New Vehicle Warranty. What is also great is that Ford is continuing to give back to the community and a portion of the proceeds from the sale of these trucks will be used to support Happy Hill Farm. Happy Hill Farm which is based in Granbury, Texas, is a broadly diverse college preparatory boarding school where bright and talented children, regardless of their financial situation, are educated, trained, and mentored to become future leaders with character and integrity.
“Everyone in the Dallas Cowboys organization is excited about the new Dallas Cowboys Edition F-150,” said Jerry Jones, Owner and General Manager of the Dallas Cowboys. “The Ford F-150 and the Dallas Cowboys are known world-wide for their rich heritages and long winning traditions. Our Cowboys fans are among the most passionate in all of sports. We are proud to partner with Ford and the Texas Ford Dealers to bring this Cowboys Edition F-150 to our incredible fans. I think you will agree it is the ultimate truck for the ultimate Cowboys fan.”
“It has been 22 years since Ford and the Dallas Cowboys offered a Cowboys Edition F-150,” said Greg Wood, Dallas Regional Sales Manager for Ford Motor Company. “I can’t think of a better way to celebrate the opening of the Ford Center at the Star and the beginning of a new Cowboys season than to offer both F-150 and Cowboys fans the opportunity to purchase one of these incredible trucks. More importantly, through this joint project both Ford and the Dallas Cowboys are able to provide additional support to the critically important mission at Happy Hill Farm.”
The 2016 Cowboys Edition Ford F-150 is on sale now at select Texas Ford Dealers.
Liron Segev - TheTechieGuy
Liron Segev is an award-winning tech blogger, YouTube strategist, and Podcaster. He helps brands tell their stories in an engaging way that non-techies can relate to. He also drinks way too much coffee!
@Liron_Segev on Twitter