You are worth $2398 to a cyber criminal so have you run Facebook Privacy Checkup yet ?

You are worth $2398 to a cyber criminal so have you run Facebook Privacy Checkup yet ?

We have heard this millions of times. Yet we do nothing about it.  “Don’t let random strangers view your Facebook profile and pics, keep apps who can access your information private and blah blah blah””. So while we intellectually know that it critical and important that we do this, for some reason we ignore it.

According to Kaspersky, here is how much cybercriminals can earn of your badly secured social profile:

You are worth $2398 to a cyber criminal


Facebook has realised that badly secured profile is bad for business. Not only does its user’s information land up in the wrong hands, but it gives Facebook a bad name for being weak on security. So they decided to make it simpler for people to act to keep their Facebook profiles more secure. Or at least make people aware of what is going on in their Facebook profile.

In May, Facebook announced a new privacy checking tool called Privacy Checkup.

There are two ways to access this tool. either you will log into Facebook and see this screen pop up which asks you to launch the Privacy Checkup tool:

Have you run Facebook Privacy Checkup ?


Run this tool by clicking on the little “lock icon” and then click on  the Privacy Checkup

Have you run Facebook Privacy Checkup ?

Once the tool launches, it will take you through these  three-step-process.

The First Step – What do you share and who can see it:

Have you run Facebook Privacy Checkup ?

This step makes you aware of your default setting of who can see the items you post on Facebook. You can set this to be Friends only but for some it is set for Public which means anyone can see it.  Change this to Friends to keep the info to your circle of friends and if you have a specific post that you want everyone to see you can always make that one post Public.

The second step – The Apps:

Have you run Facebook Privacy Checkup ?

When we install apps on our mobile phone they sometimes ask for permission to link to our Facebook profile. We just tap yes and forget about these apps. However, days/weeks/months/ years later when we have abandoned that phone or no longer use those apps, they still remain active watching our Facebook profile. This is what the second step is all about. Go through the list and remove apps that can access your Facebook which should no longer be there. Also, change permission from Public or Friends or Only Me for those apps that shouldn’t be posting and reading your profile information.

If you made a mistake and removed an app that should have permission to Facebook, the app should simply ask you for those permissions again.

The third step – The Profile


In this profile is where it lists your personal information and who can see it. Go through this list and ensure that your personal details are only shared with the right people. Some still have their cell phone and email and even home address publically exposed.

So in summary:

When all of the above information is exposed, this is how criminals/ hackers gather enough info about you to crack your passwords and “stalk” you online. I use Kaspersky Internet Security on my pc but equally important to note is that I also use Kaspersky on my phone and tablets. We tend to forget that these mobile devices are vectors for criminals to enter into our lives and once they are in, it is a nightmare to get rid of them.

Criminals use social engineering to get specific information out of their targets, and a poorly secured Facebook profile just makes their lives easy. For example: when you forget your password, some services ask you a security question: “where did you go to school?” If this information is on your publically accesses-able in your Facebook profile then anyone can reset your password.

Bonus Hint:

When these services ask you to enter an answer to those “security questions” make sure you set your answer to be the same regardless of the question asked.


“Where did you go to school?” – you set your answer to “Fluffy”

“What was your mother’s maiden name? ” – you set your answer to “Fluffy”

“What was your first car?” – you set your answer to “Fluffy”



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Liron Segev - TheTechieGuy

Liron Segev is an award-winning blogger, YouTube strategist and Podcast. He helps brands tell their stories in an engaging and real way that regular consumers can relate to. He also drinks too much coffee!

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