It started with a little Tweet :
hmmmm is it real or fake ? it seems to be real as its the official Wimpy Twitter account. So off I head off to the official Wimpy web site and I see:
and also:
wow – a very cool promotion ! (pitty I dont eat bacon of get up that early…)
Its interesting to see how a 140 character Tweet spread all over the Tweet-a-spher and how many Retweets it received from influential people in the Twitter space which help gives it credibility and spread the message.
https://twitter.com/#!/search/Free%20Wimpy%20Streaky%20Bacon%20Breakfast%20
One Techie tip to add: next time include your own HASHTAG such as #wimpyfreebreakfast this way you have better tracking and also might set a trend.
So for those who are up and on the go already – Enjoy your breakfast and well done to Wimpy on a great campaign.

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